Rusty Wallace Incorporated

Founded by auto racing legend, Rusty Wallace, Rusty Wallace, Inc. (RWI) is a multi-faceted enterprise with a strong focus on the automotive sector. The company’s capabilities include retail automotive, auto racing, sports marketing, broadcasting services and race track design. For more on RWI, please visit and follow on twitter at @RustyWallace.

Rusty Wallace Staff

Rob Williams

Rob Williams was named to his current post with RWI in late 2006. In that role, Williams oversees the overall financial operation of RWI and Wallace’s other various business interests.

Williams came to RWI from Wachovia Bank’s Wealth Management group, where he served as financial planner to several NASCAR drivers.

He holds a B.S. in Business Administration from the University of North Carolina and is a Certified Financial Planner.

Greg Wallace

The oldest son of team owner, Rusty Wallace, Greg returned “home” to Rusty Wallace, Inc. and Rusty Wallace Racing during early 2007. In his present role, he oversees the marketing, licensing and communications functions of the company which his family has built during its 30-plus years in auto racing.

Greg Wallace joined RWI following a stint with the sports and events arm of IPG’s nationally-renowned ad shop, The Martin Agency. Prior to that time, he gained experience through various roles with several key industry players, including NASCAR, NASCAR Images and Turner Sports.

A native of St. Louis, Missouri, Greg holds a MBA from Wake Forest University’s Babcock Graduate School of Management and a B.A. in Economics from Hampden-Sydney College. He is a FAA-licensed Private Pilot and in his free time enjoys graphic design and aviation.